Rob Horning of The New Inquiry discusses Foucault and the way we speak, confess and perform on social media.
Sharing can be simply volunteering the self for ridicule, purging, nullification, ritual flaying — self-branding of a different kind. It’s why people sign up for demeaning reality TV shows, as Wayne Koestenbaum suggests in Humiliation. It’s part of why we sign up for Facebook. Moments of humiliation, Koestenbaum notes, “may be execrable and unendurable” but are also “genuine” in a “world that seems increasingly filled with fakeness.” Social media neatly increase that feeling of the world’s phoniness while providing a means for the sort of self-exposure that combats it. As more behavior seems inauthentic and “performative,” we have greater need to expose ourselves and have our own authenticity vindicated through the embarrassment this causes us.