If you read Nathan Jurgenson’s pieces on Snapchat or Instagram, you see someone who really values and understands the technology but is also highly skeptical and curious about how it really works. It all goes back to the question of control: Are we letting these technologies control us while Silicon Valley billionaires get rich? Or can we maintain our critical facilities and agency, while still taking advantage of social media? Theory can help us address the very real issues about social media without falling into the technophobic “is facebook making us lonely” panic that characterizes so much mainstream discourse around social media and the internet.
Adrien Chen On Theorizing The Web